b'Deeper in our psyche than knowledge of market indices and modern portfolio theory, we hanker for something smaller, more comprehen-sible, more peaceable.Small Is Beautiful came out in the 1970s, around the same time the first OPEC oil embargo was sending shock waves around the world. Ameri-cas flirtation with smaller cars proceeded apace.Those VW Beetles got 32 miles to the gallon. But the tale of the Beetle was not only a tale of ecological footprint. Theres a whole other part of the story that has to do with simplicity, humility and affordability. 98'